Digital Brand Design

Featured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — YunoFeatured Project — Yuno

Yuno

A brand identity evolution for the Swiss startup Yuno that helped achieve distinctive and consistent communication in their growth phase. Yuno is a new service on the Swiss market that offers to rent the newest tech products to their customers without any commitment and for a reasonable price.

Projects

2023—2020

The Brand Code Framework™️

A branding framework for building distinctive brands, developed in-house by studio GoBigname® based on experience from 250+ projects. The Framework helps us create distinctive brands that are more likely to stand out in a chaotic world. The premise of The Framework is based on creating strong brand assets reffered to as “Brand Codes”. We create a unique combination of Brand Codes to make brands that are distinctive, unique, and have better chance to stand out in the World of Chaos.

The Orange Lining Journal

The Orange Lining Journal refers to an orange lining in bomber jackets. It's purpose was to make the downed pilot visible, distinctive from the surroundings. Same goes for brands.  In The Orange Lining Journal, I write about distinctive brand assets referred to as “Brand Codes”. It's part of The Brand Code Framework™ developed at studio GoBigname® based on 250+ projects.

Featured Image
As I mentioned in the opening article of the series, Brand Codes are visual, sonic, olfactory and tactile assets of a brand, ensuring consistent and effective communication. Their main function is to get your …
Featured Image
As I mentioned in the opening article, Brand Codes are visual, sonic, olfactory and tactile assets of a brand, ensuring consistent and effective communication. Their main function is to get your brand noticed in …
Featured Image
According to a 2023 report done by JKR & Ipsos, 85% of brand assets aren't distinctive. The companies don't distinguish themselves from others. As a result they keep rebranding over and over but none …

Say Hi →

info@tomanstudio.com

View